Comparison

ShopProp vs HomeLight

See how ShopProp's flat $4,995 fee compares to HomeLight's 2.5-3% commission at every price point.

Home PriceHomeLight (2.5-3%)ShopProp (Flat)You Save
$500,000$13,750$4,995$8,755
$750,000$20,625$4,995$15,630
$1,000,000$27,500$4,995$22,505
$1,500,000$41,250$4,995$36,255
$2,000,000$55,000$4,995$50,005

Full Service tier shown. Tiers start at $0. All four tiers include managing broker oversight.

ShopProp Tier Breakdown

Transparent pricing — choose the tier that fits your needs. All tiers include managing broker oversight.

Seller TiersFeeWhat’s Included
Free$0MLS listing only
Essentials$1,995Photography, MLS, marketing basics
Full Service$4,995Full marketing, negotiation, closing support
Concierge1%Premium staging, enhanced marketing, white-glove service
Buyer RepresentationFee RangeDetails
Under $700K$1,995 – $5,995Rest of buyer commission returned as rebate
$700K – $1M$3,995 – $6,995Rest of buyer commission returned as rebate
$1M – $2M$4,995 – $7,995Rest of buyer commission returned as rebate
Over $2M$7,995 (flat)All services included — full rebate of remaining commission
4,000+ transactions since 2007 · Managing broker on every team · Biggest buyer rebates + lowest seller fees

ShopProp pioneered transparent flat-fee pricing nearly 20 years ago — not to discount real estate, but to elevate it. Founded in 2007, ShopProp put a managing broker on every transaction because the percentage model doesn’t reward better service — it just charges more. Nearly two decades and 4,000+ deals across 8 states later, ShopProp didn’t lower the bar on service. It raised it — and lowered the cost of getting there.

Key Differences

HomeLight connects you with top agents who charge standard 2.5-3% commissions.

ShopProp charges a flat $4,995 regardless of home price.

On a $1M home, a HomeLight agent costs $25,000-$30,000. ShopProp costs $4,995.

HomeLight is an agent-matching platform — they take a referral fee from the agent.

ShopProp guarantees a managing broker on every team with direct involvement.

Flat fee means no surprises. You know your cost upfront.

Ready to Save?

See your exact savings with our commission calculator.

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ShopProp Realty — Licensed in: AZ #O674161000 | CA #01890638 | CO #EC100108325 (Managing Broker: David Fendler) | HI #RB-22506 | MI #6505433466 (Managing Broker: Wayne Loebig) | TX #756082-B | VA #0225239672 | WA #9004
Managing Broker: Robert Luecke (unless noted above)

Pricing

What Would You Save?

Full-service representation at a transparent flat fee, with a managing broker on every transaction.

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As featured in NPR · USA Today · New York Post · Brookings Institution · Mercury News · MarketWatch

Featured in discussions on Reddit's r/BayAreaRealEstate

As featured in

NPR · USA Today · New York Post · Brookings Institution · Mercury News · MarketWatch