Traditional agents charge a percentage of your home’s value — the more expensive your home, the more you pay for the same work. ShopProp flips that model. Sellers pay a flat $4,495 for Full Service, and buyers get the industry’s biggest rebate. On San Francisco’s median $1,400,000 home, the savings are massive.
| Service | Fee Model | Cost on $1,400,000 |
|---|---|---|
| Traditional Agent | 3% | $42,000 |
| Compass / Zillow | 2.5% | $35,000 |
| Redfin | 1.5% | $21,000 |
| ShopProp Full Service | Flat fee | $4,495 |
Full Service tier shown. Tiers start at $0. All four tiers include managing broker oversight.
Choose your level: Free ($0), Essentials ($1,995), Full Service ($4,495), or Concierge (1%). Every tier includes managing broker oversight. No percentage, no surprises.
Buying in San Francisco? ShopProp returns up to $30,005 on a $1,400,000 home. Our flat buyer fee starts from just $4,995 — the rest goes back to you.
Rob Luecke, managing broker with 19 years of experience and backgrounds in construction and finance, is involved in every transaction. Higher licensing, deeper expertise, better outcomes.
Professional photography, MLS syndication, marketing, negotiations, and closing coordination. ShopProp provides the same (or better) service as premium brokerages — without the percentage-based fee.
Flat fee real estate means paying a fixed dollar amount instead of a percentage-based commission. In San Francisco, where the median home is $1,400,000, a traditional 3% listing commission costs $42,000. ShopProp's Full Service flat fee is just $4,495 — saving sellers $37,505. Buyers benefit too, with rebates up to $30,005.
Not with ShopProp. Our flat fee model includes full luxury representation — professional photography, MLS listing, marketing, showing coordination, negotiation, and closing support. Every transaction is overseen by managing broker Rob Luecke with 19 years of experience.
ShopProp offers four seller tiers: Free ($0), Essentials ($1,995), Full Service ($4,495), and Concierge (1%). Buyers pay a flat fee from $4,995 to $7,995 depending on service tier, with the rest of the commission returned as a rebate. All tiers include managing broker involvement.
Transparent pricing — choose the tier that fits your needs. All tiers include managing broker oversight.
| Seller Tiers | Fee | What’s Included |
|---|---|---|
| Free | $0 | MLS listing only |
| Essentials | $1,995 | Photography, MLS, marketing basics |
| Full Service | $4,495 | Full marketing, negotiation, closing support |
| Concierge | 1% | Premium staging, enhanced marketing, white-glove service |
| Buyer Representation | Fee Range | Details |
|---|---|---|
| Under $700K | $1,995 – $5,995 | Rest of buyer commission returned as rebate |
| $700K – $1M | $3,995 – $6,995 | Rest of buyer commission returned as rebate |
| $1M – $2M | $4,995 – $7,995 | Rest of buyer commission returned as rebate |
| Over $2M | $7,995 (flat) | All services included — full rebate of remaining commission |
See your exact savings with our commission calculator, or talk to a managing broker today.
Or chat with our AI assistant for personalized help.
