Get Started

The Complete Home Selling Checklist for 2026

Expert guidance from ShopProp — helping home buyers and sellers save since 2007.

Before you list: preparation

Declutter and depersonalize. Make minor repairs. Deep clean everything. Consider professional staging. Get a pre-listing inspection to avoid surprises. Take professional photos (ShopProp includes this in the $4,995 fee).

Pricing your home right

Overpricing is the #1 mistake sellers make. Work with your broker to analyze comparable sales, market conditions, and your home's unique features. ShopProp's managing broker brings pricing expertise to every listing.

Choosing your listing strategy

Decide on your commission model (flat fee vs percentage), your marketing approach (MLS, social media, open houses), and your timeline. ShopProp's $4,995 flat fee includes full MLS listing and professional marketing.

During the listing: showings and offers

Keep your home show-ready. Respond to showing requests quickly. When offers come in, your broker will help you evaluate price, terms, contingencies, and buyer qualifications.

Under contract: inspections to closing

Once you accept an offer, expect inspections, appraisals, and negotiations. Your broker handles these communications and protects your interests. This is where a managing broker's experience pays off.

Closing day and beyond

Review the settlement statement carefully. Ensure all agreed-upon repairs are complete. Sign documents, hand over keys, and celebrate — especially the thousands you saved with ShopProp's flat fee.

Ready to Save Thousands?

ShopProp's flat $4,995 fee saves you more than any percentage-based agent. Managing broker on every team.

Calculate Your Savings

More Guides

How to Save on Real Estate Commission Flat Fee vs. Percentage Commission What Is a Managing Broker? Understanding Buyer Rebates NAR Settlement Explained First-Time Home Buyer Guide Sell Without Overpaying on Commission Home Selling Checklist 2026 Luxury Home Selling Guide Commission Calculator Guide

As featured in NPR · USA Today · NY Post · MarketWatch · Mercury News

Pricing

What Would You Save?

Full-service representation at a transparent flat fee, with a managing broker on every transaction.

Calculate Your Savings

See all ShopProp results →

As featured in NPR · USA Today · New York Post · Brookings Institution · Mercury News · MarketWatch

Featured in discussions on Reddit's r/BayAreaRealEstate

Featured in National Media

ShopProp in the Press

Fresh coverage lives on ShopProp's press page. These are the same outlet links we should keep reusing across the site.

How much house can I afford with an FHA loan?

Rob Luecke of ShopProp quoted as the Expert Tip on budgeting an FHA purchase (October 2026).

Flat-fee brokers offer an alternative

The strongest national citation, including the $247,000 Atherton rebate example.

How buying a house changed in August

National coverage on post-settlement buyer commission changes and flat-fee alternatives.

What to expect from the NAR settlement

A national mainstream reference for ShopProp's anti-commission position and buyer savings story.

Free buyer representation announcement

Direct company news coverage explaining ShopProp's stance on buyer representation costs.

Orange County Register

Home buying a la carte

An older but valuable third-party citation showing this model has real history, not startup hype.

Atherton home post that blew up

The third-party X post about the $10.2M Atherton purchase that drove major organic attention.

Client reviews 5.0★ Google (100+ reviews) · 5.0★ Zillow (200+ reviews) · 4.8★ Yelp (50+ reviews) · 4.3★ Trustpilot

See all press coverage on ShopProp →